Brand Marketing Executive (Retail) – Nairobi

Our client, a premium Made-in-Kenya accessories brand rooted in heritage, craftsmanship, and sustainability, is seeking a

Brand Content & Marketing Executive

with strong aesthetic judgment, strategic thinking, and hands-on content creation skills.

This role is responsible for translating business goals into compelling brand storytelling and personally executing high-quality content across multiple channels, while safeguarding and elevating brand integrity.

Key Responsibilities:

Translate business objectives (sales targets, launches, growth priorities) into clear content strategies, themes, and campaigns.

Develop and manage a structured marketing and content calendar aligned with commercial goals, seasonal moments, and brand priorities.

Independently conceptualize, create, and publish on-brand written, visual, and video content across social and digital platforms (e.g., Instagram, TikTok, LinkedIn).

Maintain a consistent brand voice, visual language, and premium aesthetic across all content and touchpoints.

Create intermediate-level visual assets, including social posts, stories, simple layouts, presentations, and campaign materials.

Provide creative direction by developing moodboards, shot lists, and briefs, and coordinating photo/video shoots and freelancers.

Identify and manage influencer, PR, and partnership opportunities, including gifting, collaborations, launches, and events.

Track and analyze content and campaign performance, extract insights, and refine strategy based on data, trends, and brand objectives.

Key Qualifications:

Bachelor’s degree in Marketing, Communications, Fashion & Design, or a related field.

Proven experience in brand content, marketing, or storytelling roles within fashion, lifestyle, or premium consumer brands.

Excellent writing, storytelling, and visual communication skills with strong attention to detail.

Proficiency in graphic design and content creation tools and ability to edit photo/video for social platforms.

High level of self-direction, accountability, and familiarity with social media platforms, content scheduling, analytics, and emerging AI-powered marketing or design tools.

Please click on the tab below to apply:

Summit Recruitment and Search Africa is a leading Recruitment and Executive Search agency headquartered in Kenya providing outstanding talent to a wide range of companies and NGOs in various business sectors across Africa.

We endeavour to make contact with all of our applicants, but unfortunately, high volumes of applications make this unrealistic. If you do not hear from us within two weeks your application has not been successful on this occasion. This does not mean you will not be considered for future roles so please keep an eye on our job board and apply for positions that match your skills and experience.

Summit Recruitment and search Africa upholds a steadfast commitment to

sustainability,

inclusivity

, and

equality

as integral pillars of our operations. Dedicated to driving positive change through the adoption of sustainable practices that minimize our ecological footprint. We firmly believe in fostering an inclusive and diverse workforce that embraces individuals from all races, genders, and backgrounds, ensuring equal opportunities for every candidate. Summit recruitment actively advocate for equality by cultivating an environment of respect, fairness, and non-discrimination. By prioritizing sustainability, inclusivity, and equality, we aim to set a high industry standard and contribute to the betterment of society as a whole.

*** Summit Recruitment & Search, as a policy, does not charge any fee as a

pre-employment or post-employment requirement***

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