Head of Sales for a Food manufacturing plant – Tigoni, Kenya

Our client, a reputable food manufacturing company, is seeking an experienced and commercially driven Head of Sales to lead its regional sales function.

The successful candidate will be responsible for driving profitable growth and expanding the company’s portfolio of products across the assigned regional markets. The role will focus on developing and executing the sales strategy, identifying new business and market opportunities, and building strong, sustainable relationships with key customers, distributors and other strategic partners.

He/ She will work closely with key decision-makers to grow both sales volumes and brand value while strengthening the company’s market position. Working directly with the Executive Leadership Team, Department Managers, customers and distributors, the successful candidate will provide strong commercial leadership, drive sales performance and contribute to the continuous improvement of business processes and overall profitability.

Key Responsibilities:

Develop and implement regional sales plans, targets and strategies aligned with overall business objectives and the strategic plan.

Drive achievement of sales targets by managing the sales funnel, forecasting quarterly and annual revenues, and monitoring performance against objectives.

Manage and optimize the CRM system, ensuring accurate pipeline management, effective customer follow-up and appropriate training of the sales team.

Lead, mentor and support Sales Managers and sales teams, including identifying hiring and training needs and addressing performance issues in collaboration with HR.

Manage and strengthen relationships with key accounts, customers and distributors, ensuring high service standards and timely resolution of customer concerns.

Analyze regional sales performance, market trends and competitor activity to identify growth opportunities and adjust sales objectives and activities accordingly.

Prepare and manage the annual sales budget, including oversight of regional sales expenditure and expenses.

Monitor and report on regional sales performance through regular dashboards, proactively identifying challenges and implementing appropriate solutions.

Key Qualifications

A degree in Business Administration, Commercial, Sales or a related field. An MBA or postgraduate qualification is an advantage

Proven work experience as a Regional Sales Manager, Area Manager or similar senior sales role

Ability to measure and analyze key performance indicators (ROI and KPIs)

Familiarity with CRM software

Ability to lead and motivate a high-performance sales team

Excellent communication skills

Strong organizational skills with a problem-solving attitude

Availability to travel as needed

Please click on the tab below to apply:

Summit Recruitment and Search Africa is a leading Recruitment and Executive Search agency headquartered in Kenya providing outstanding talent to a wide range of companies and NGOs in various business sectors across Africa.

We endeavour to make contact with all of our applicants, but unfortunately, high volumes of applications make this unrealistic. If you do not hear from us within two weeks your application has not been successful on this occasion. This does not mean you will not be considered for future roles so please keep an eye on our job board and apply for positions that match your skills and experience.

Summit Recruitment and search Africa upholds a steadfast commitment to sustainability, inclusivity, and equality as integral pillars of our operations. Dedicated to driving positive change through the adoption of sustainable practices that minimize our ecological footprint. We firmly believe in fostering an inclusive and diverse workforce that embraces individuals from all races, genders, and backgrounds, ensuring equal opportunities for every candidate. Summit recruitment actively advocate for equality by cultivating an environment of respect, fairness, and non-discrimination. By prioritizing sustainability, inclusivity, and equality, we aim to set a high industry standard and contribute to the betterment of society as a whole.

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