Regional General Manager - North Eastern

Job Purpose:

Provide strategic leadership in business development in line with bank’s overall strategy. The role is responsible in leading a team of Regional Managers in meeting business developments strategic targets and also responsible in establishing and maintaining key relationships with stake holders in the achievement of the Bank’s strategic goals. Active member of the Banks leadership, contributing to strategic, long, medium- and short-term plans aimed at achieving the bank and departmental objectives. Communicate and articulate the business strategy of the Bank to all stakeholders and keep staff engaged and focused on the business developments goals.

Key Responsibilities:

Business Development

Spearhead the development of the annual and quarterly financial plans and budgets for the Region.

Management of customers in the region to enhance customer loyalty and mitigate against loss and enhance increased business.

Regularly review strategic initiatives of the region/segments with a view to take appropriate action.

Direct the overall effort of the Region in growing business in optimum proportions achieve set targets.

Develop and deepen relationships with existing and potential customers. Identify and disseminate market opportunities and information to guide business development and product development.

Lead regular business visits both to clients of the Bank, prospects and Region/affiliates of the Bank.

Maintain a sustainable, profitable and high-quality balance sheet.

Cost management –enforce cost optimization of the resources.

Continuously review business case for all products in the Region to ensure that all products and Sectors/Segments contribute positively to the strategic goals of the Bank.

Market & Customer Service

Collaborate and coordinate the development and the implementation of the sales initiatives with other regional business stakeholders.

Continuously conduct and advise market intelligence to identify new customer trends, regional government directives and changes

Act as the Banks's brand ambassador.

Participate in development & execution of strategies that build the Equity brand and endear it to its chosen markets.

Coordinate Regional marketing initiatives

Originate, build and sustain strategic business partnerships

Position Equity Bank Kenya as a preferred Bank.

Ensure full adherence to the Bank’s customer service chatter.

Increase market share in line with strategic ambitions and in a profitable, ethical and sustainable manner.

Audit, Risk & Compliance

Ensuring the quality of the loan book in the region is within expected standards.

Ensure there’s a functionals Regional Credit Committee as per policy

Custodian and enforcement of policies and procedures from regulatory authorities, Equity bank and other stakeholders.

Put in place effective Business Continuity plan

Ensure audit and risk rating for the Region improves and is within set thresholds as per the key performance indicators communicated sometimes.

Communicate and articulate the Bank’s risk and control environment to the unit staff and ensure good appreciation of the same

People Management

Maintain the appropriate number and caliber human resource to deliver exceptional service, achieve targets and maximize the business' efficiency and effectiveness.

Manage succession at all levels and strive to have competent successors for every key position in the Region with the aim of efficient business continuity and cost management.

Mentor and coach staff to build their capacity to perform the roles assigned to them.

Provide career guidance and avail learning opportunities and assignments to enhance engagement and career progression.

Maintain high morale and motivated staff in the Region

Set performance expectations and conduct performance management evaluations promptly to ensure superior performance levels are maintained.

Adhere to HR policies in the management of employees.

Performance & Reporting

Optimize the use of the Bank’s Management Information System for staff performance management.

Ensure optimum segmentation of the Bank’s client database and targeted marketing on the various business segments.

Ensure data integrity is maintained regarding database management and adequate assignment of clientele to business units and to relationship managers/Officers.

Submission of relevant and timely reports to the various key stakeholders to aid in decision making.

Any other duties as may be assigned by the line manager

Education and Experience:

Bachelor’s degree in business administration, Finance or a related field

Post graduate or master’s degree in business administration, Finance or a related field (as an added advantage)

At least 8 years’ work experience as a Business Growth and Development Manager or similar role.

Core Accountabilities and Deliverables:

Regional portfolio growth on loan and deposits

Revenue growth per customer along the BIIMS

New customer acquisition and dormancy reduction

Monitor the maintenance of a quality Pipeline in branches

Ensure the regional loan book quality remains within approved thresholds

Submit Monthly and quarterly regional performance reports

Staff performance & Retention of regional Staff

Key Technical Skills & Leadership Competencies

Knowledge of organizational effectiveness and operations management.

Experience in budgeting and forecasting.

Leadership and management skills.

Ability to develop, implement, and review policies and procedures.

Ability to oversee budgeting, reporting, planning, and auditing.

Understanding of necessary legal and regulatory documents.

Ability to address problems and opportunities for the company.

Excellent communication skills.

Outstanding organizational skills.

End Date 12th Nov 2026

go to method of application »

Minimum qualifications

BA/BSc/HND , MBA/MSc/MA , Postgraduate Diploma

How to apply

Use the link(s) below to apply on company website.

Regional General Manager - North Eastern

Marketing Manager – Youth & Creative Economy

https://www.myjobmag.co.ke/apply-now/1374677

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