Purpose
Lead Capwell's shopper marketing agenda —translate category and brand strategy into shopper, channel and point-of-purchase programmes that influence choice and conversion. The integration point between Marketing and Commercial
Experience
5–7+ years' FMCG with substantial shopper / trade marketing, category, brand or commercial activation exposure; strong GT and MT knowledge
COMPETENCIES
Technical: shopper marketing and insight
Commercial Analytics · Marketing ROI
Budget Management Behavioural: Commercial Orientation
Shopper Focus · Strategic And Analytical Thinking
Influencing Without Authority
Collaboration
Negotiation
Execution Discipline
Accountabilit
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Minimum qualifications
BA/BSc/HND
How to apply
SEND YOUR CV AND ENQUIRIES TO Nassim Kassim, Ignition Consortium ·
nkassim@ignitionconsortium.com
SUBJECT LINE AND DEADLINE Quote the role title, e.g. “Category & Innovations Manager – Flours – Capwell”. Applications are reviewed on a rolling basis until each role is filled.
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