Brand and Marketing Coordinator

As we continue to grow, we are seeking a creative, organised and proactive Brand and Marketing Coordinator to strengthen our marketing activities, coordinate brand communications and drive the execution of marketing campaigns.

Job Summary

The Brand and Marketing Coordinator will be responsible for coordinating Lady Biba\'s marketing activities, ensuring consistent brand communication, managing content schedules, supporting product promotions and coordinating marketing campaigns across relevant platforms.

The ideal candidate must be organised, creative, detail-oriented and capable of working with different teams, content creators, influencers and external partners to deliver effective marketing initiatives.

Key Responsibilities

Marketing Planning: Develop and maintain a rolling marketing calendar covering product launches, restocks, existing products and customer communications.

Content Coordination: Prepare weekly briefs and schedules for content creators and content models, ensuring timely delivery and tracking of completed content.

Product Promotion: Ensure product information, images and approved marketing messages are available and properly organised ahead of launches and restocks.

Influencer & Creator Management: Coordinate influencer and content creator relationships, including outreach, follow-ups, deliverables, usage permissions and sample returns.

Email Marketing: Prepare and schedule marketing emails in line with the marketing calendar.

Customer & Sales Feedback: Coordinate with the customer service and sales teams to gather recurring customer questions, objections, feedback and product requests.

Marketing Reporting: Prepare weekly marketing updates highlighting completed activities, campaign performance, available results and recommendations for improvement.

Campaign Execution: Coordinate photoshoots, logistics, external vendors, campaign timelines and deliverables.

Advertising Coordination: Work closely with the advertising team to ensure the right content is available for campaigns and that advertising activities are properly coordinated.

Ideal Candidate Profile

The ideal candidate should:

Have experience or demonstrable competence in brand management, marketing coordination, digital marketing or a related field.

Possess excellent organisational and project coordination skills.

Have good written and verbal communication skills.

Be creative, proactive and attentive to detail.

Be comfortable coordinating content creators, influencers and external vendors.

Have the ability to track deliverables, manage timelines and prepare reports.

Demonstrate an understanding of fashion, lifestyle brands and digital marketing.

Only shortlisted candidates will be contacted.

Join Lady Biba and be part of a fashion brand shaping style and confidence for women.

Minimum qualifications

BA/BSc/HND

How to apply

Interested and qualified candidates should forward their CV to: hr@ladybiba.com using the position as subject of email.

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