Marketing Officers

Job Purpose

To execute approved lead-generation, market research, client outreach and promotional activities that increase awareness of the company’s services and create qualified business opportunities.

Key Duties and Responsibilities

Research target organisations, sectors, decision-makers and potential buyers of training, recruitment, outsourcing and technical services.

Build and update a prospect database with verified contact details, organisation, role, source, needs, last contact and next action.

Contact prospective clients through approved phone, email, LinkedIn, networking and other professional channels.

Qualify leads by understanding the organisation’s needs, likely timing, decision process, scope and budget indicators where appropriate.

Book discovery meetings, client presentations and follow-up calls for the manager or relevant technical representative.

Promote approved training programmes, consultancy services and recruitment/outsourcing offerings using authorised messages and materials.

Support creation and distribution of brochures, capability statements, email campaigns, social media posts and event announcements.

Assist with website and social media updates in line with the approved content plan and brand standards.

Track tender notices and business opportunities and promptly alert the manager to eligibility requirements and deadlines.

Support collection of documents and information for proposals, quotations, tenders and vendor registration without altering technical or financial content without approval.

Follow up on submitted proposals and quotations and record client feedback and outcomes.

Support webinars, exhibitions, workshops, client visits and other marketing events.

Maintain records of all marketing activities and prepare weekly activity reports.

Share market intelligence, competitor observations, client objections and service improvement suggestions with management.

Protect prospect and client data, respect communication preferences and avoid spam, misleading claims or unauthorised promises.

Meet assigned activity and lead-quality targets and participate in coaching and performance reviews.

Minimum qualifications

BA/BSc/HND

How to apply

Interested and qualified candidates should forward their CV to: hodskeyconsultants@gmail.com using the position as subject of email.

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